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The all-in-one platform for fashion brands. Showcase your clothing line, manage inventory, and deliver a stunning shopping experience — no coding required.

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Free forever plan available. No credit card required.

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Featured Products

See what merchants are selling

Real products from stores powered by Store Merchant. Your store could look this good too.

New
Silk Wrap Dress
Atelier Rosa
Silk Wrap Dress
$189 $245
Tailored Wool Coat
Maison Thread
Tailored Wool Coat
$320
Best Seller
Linen Summer Set
Coast & Co
Linen Summer Set
$145
Cashmere Knit Sweater
Norde Studio
Cashmere Knit Sweater
$210 $280
New Arrivals

Just dropped this season

The latest styles from top merchants on Store Merchant — fresh off the runway.

Just In
Oversized Blazer
Maison Thread
Oversized Blazer
$275
Just In
Pleated Midi Skirt
Atelier Rosa
Pleated Midi Skirt
$128
Cotton Trench Coat
Norde Studio
Cotton Trench Coat
$340 $420
Just In
Satin Slip Dress
Coast & Co
Satin Slip Dress
$165
Features

Everything your fashion brand needs

Powerful tools built for apparel sellers — manage sizes, colors, collections, and inventory with ease.

Products & Variants

Add garments with size and color variants, multiple images, and categories. Track stock by SKU in real time.

Fashion-Ready Themes

Choose from lookbook-style themes designed for clothing. Customize colors, fonts, and layout to match your brand.

Orders & Customers

Process orders, manage customer profiles, and handle returns — all from one dashboard.

Analytics & Insights

Understand your sales with visual charts, top products, revenue trends, and conversion data.

How it works

Up and running in three steps

Getting started takes just a few minutes. No technical expertise required.

1

Create your account

Sign up with email or Google. Your store dashboard is ready instantly.

2

Add your products

Upload images, set prices, organize into categories, and manage inventory.

3

Launch your store

Pick a theme, customize your storefront, and start accepting orders.

Pricing

Simple, transparent pricing

Start for free, upgrade as you grow. No hidden fees.

Free

$0 /mo
Perfect for getting started
  • Up to 25 products
  • Basic analytics
  • 1 store theme
  • Email support
Get started
Most popular

Basic

$49 /mo
Best for growing businesses
  • Up to 500 products
  • Advanced analytics
  • All store themes
  • Priority support
  • Custom domain
Start free trial

Pro

$79 /mo
For high-volume sellers
  • Unlimited products
  • AI-powered insights
  • All themes + custom CSS
  • Dedicated support
  • Custom domain
  • Abandoned cart recovery
Start free trial
Testimonials

Loved by fashion brands

Hear from apparel brands who launched their online stores with Store Merchant.

★★★★★
"We launched our streetwear line in a single weekend. The product variant system handles all our sizes and colors perfectly, and the storefront themes look like a high-end boutique."
J
Jordan Ellis
THRDS Streetwear
★★★★★
"Managing 200+ SKUs across sizes was a nightmare before. Now inventory updates in real time, and the analytics show me exactly which pieces to restock. Sales are up 40%."
M
Maya Santos
Verdant Clothing Co.
★★★★★
"As a sustainable fashion startup, every dollar counts. The free plan let us validate our designs with real customers before scaling up. The checkout experience is seamless."
R
Ravi Kohli
ReThread Apparel

Ready to launch your clothing line?

Join thousands of fashion brands who trust Store Merchant to power their online stores.

Start your free trial